J-Luv Da Prince

Story

J-Luv Da Prince, born Harold Jones Jr., is a native-born Cuero, Texas-based singer, songwriter, and rapper, who provides artistic creations of beautiful lyrical storytelling, which can either convey pleasure, love, and/or pain into reality through self-examination and comforting poems. At the age of 14, not being able to compete in athletics sabotaged any future in sports, which he treasured beyond anything in his life. So, when approached to connect with this young faction that was just recording as a hobby, he instantly took that leap because he sensed it was an opportunity in disguise because of his unfortunate circumstance. Even before crashing on the scene in 2006, as only then just a rapper dubbed “J-Luv” around Houston and then shifting to the smaller town of Victoria, he had spawned multiple bodies of work that would transition his narratives from an immature act to mature concepts over time. After merging melodic harmonies into his raps, he was determined to attempt singing as well. Working on his artistry continuously, he finally crafted himself into this smooth and sensual identity known as “Da Prince”, therefore, “J-Luv Da Prince” was established that Summer 2003. From his debut in 2009, “How They Told Me to Do It”, he has amassed 15 projects and numerous individual titles ever since. In January 2018, he undertook a two-and-a-half-year hiatus, questioning which perspective he would consider when he DID return. Would he assess this new age and try to fit in or remain executing what he does best, which is institute enchantment relaxation, enthusiastic devotion, and discomfort heartbreak to everyone around? There should have been absolutely no question that he would remain constructing stunning musical tones that he grew up on. Acts like R. Kelly, Jodeci, Boyz II Men, Blackstreet, Shai, Mint Condition, New Edition, Keith Sweat, just to name small few. Why would he revamp what has been carrying him from day one? The world has an obligation to hear what he has to confess through song, and he’s excited to see what comes next in his life story. “My songs have and were never about becoming famous or getting any type of recognition. They have always been about a way to inspire and evoke certain emotions out of various people in their daily lives. Just know that every time you hear me coming out those speakers, you may want to relax and take heed of what I’m expressing. It will forever pertain to you in some meaningful way.

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What is music to you? What does it give you?

Music is a way to escape the reality of life that we live. When I discovered that I could translate my poems into music, I jumped at the opportunity. It gives me a way to express something that I wouldn't normally express aloud, and that can be difficult for someone without experience. Since my start, a lot has changed, but I still rely on music above all else.

What is your music dream?

My dream is for the majority to fully understand the person I am inside and out. I'm not afraid of people peaking in to my life. It is available. You can just ask. Of course there are some personal details, but my life is an open book. My dream is for you to understand me.

If you could change the world - what would you start with?

I would start by explaining how the world is constantly being manipulated. I would go into great detail, but I will leave it at that.

Which is the most memorable song from your childhood?

The song “Mama Said Knock You Out” is one that comes to mind when I think of rap. I always wondered why a man's mother would ask him to punch someone! I was only 4 years old, however. As far as R&B is concerned, Guy's 'Let's Chill' stands out. Even at a young age, I was touched by the harmonies and emotions in Aaron Hall's music. It was exquisite.

Who are your favorite musical artists or bands?

Awe, man, I hope you have all day! Rap – 2Pac, Notorious B.I.G., Ice Cube, Method & Redman, NAS, Scarface, I know I'm missing some R&B - Jodeci, Mint Condition, R. Kelly, Blackstreet, Keith Sweat, Immature, Shai, Xscape, Silk, H-Town, etc. As I got older, my catalog expanded to the 80s and 70s and some 60s at that.

What inspires you to make music?

I want to discuss my past, present, future, and the world I see passing by every day. Everyone should have something to say about their surroundings. Especially the downward spiral. It is a challenging environment.

What is the message you want to send with your music?

I have numerous messages. That relationship is not as difficult as you make it out to be. Life isn't either. Communicate and establish shared understanding. Another thing to remember is that life is about making choices. We could change the world if we were truly committed. Most are satisfied, so they are not trying to do anything. Shall we restore love as the central theme? The world would benefit from that again. Even when it's heartbreaking, it's love. Tell me I'm wrong. Always ensure you are having a good time. Dance and get that week out of your system. I could go on for hours, but I think you understand my point.

How do you feel when you perform in front of an audience?

When I was able to perform consistently, it was a wonderful experience. Many people were feeling me, even if it was a small crowd, you could still feel the energy. I would go back with a doubt if I had the chance again.

What frustrates you most as a musician?

To be successful, you must adopt a fake personality. It's all a lie when they tell you to stay true to yourself. They don't really mean that. They mean that you should stay true to yourself as long as your thoughts align with what they want. It really is that simple.